Customer Testimonials

"We brought Barb on board to support us during a particularly busy time with of our participation at the 2010 Alltech FEI World Equestrian Games.  Barb quickly grasped our vision and our style and integrated with our team very well.  She took our strategy, built on it, and delivered polished and professional marketing and communications that were consistent with the high standard we have become known for.  She targeted the right clients in the right way and the net result is that we were able to exceed our sales targets for The Games."

David Freedman, President, Freedman Harness, December 2010


“I will be forever grateful to you for agreeing to step up to fill that gaping void at the Royal this year and you did it all with grace, humour, acute sensitivity, and professionalism. You’re brainy and have a very quick, light touch.  The labyrinth of the Royal is no easy corridor to navigate as you now well know… It was a terrific ride and I’m so glad you were part of it!”

Gayle McPherson, President & Chair of the Board, Royal Agricultural Winter Fair, November 2010


“Barbara’s skills at deciphering the initial concept of each project, providing strategic recommendations to improve the process of each project plan and inputting fresh, relevant and targeted marketing and communications ideas, strategies and deliverables have contributed to the overall success of the projects. Barbara does what it takes to meet deadlines, follows-up in a timely manner and essentially, gets the job done.”

Susan Stewart, Consultant, Equine Canada Export Market Development Strategy, October 2010


“Barb was a key addition to the project team ensuring the proper message was delivered to the right audience at the right time. She came with excellent ideas on how to disseminate technical information to a non-technical audience. Her implementation was well thought out and she addressed any challenges encountered while executing the communications plan.”

Melanie Sattori, Project Manager, Canadian Tire, June 2009


“Barb was contracted at Canadian Tire to manage the development of a number of key deliverables for an internal IT awareness program. By combining her understanding of brand identity with our stated communications needs, we were able to launch the program to a very high standard. Since then Barb has made important contributions by delivering key communications materials for a number of IT change programs.”

Laura Sousa, AVP Corporate IT, Canadian Tire, June 2009


“Barb's work was always exemplary. She was able to integrate into the team in a very short period of time, and provided a great deal of value to help us deliver a successful marketing communications program.”

Tabitha Creighton, Strategy, IT Transformation, Canadian Tire, May 2009


“We were able to initiate and follow through on several programs that were new to KingRidge, including…a regularly distributed electronic newsletter that was launched and circulated to a growing list of over 1,000 targeted individuals, and our website, which had started as an industry leading communication vehicle, was brought out of a state of neglect with current and meaningful content.  Managing these areas and their related tasks can be challenging.  It requires a high level of dedication, initiative, resiliency and organizational skills.  Barb demonstrated her ability to meet these challenges.”

Seymour Epstein, Chairman, Epstein Equestrian Enterprises, September 2007


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